I have wore this hat all deer season. It has taken a lot of abuse in the woods and still is looking new. The quality of this hat is comparable to the knives they sell, durable and comfortable. It has always been comfortable, with the best feature being the trucker style back allowing a slight breeze to go through the hat and cool you off in the early season of Deer hunting or the later part of the Spring Turkey season. With the orange logo on the front of the hat it also will help other hunters to see you while you are out in the woods either going to your stand, or doing a little spot and stalk.